Learn about retail trends, consumer preferences, and strategies to help you create packages that deliver bottom-line results!

Plan to attend a Shelf Impact! Package Design Workshop – interactive instruction conducted in a roll-up-your-sleeves setting. Our one-day program is ideal for designers and other professionals with limited time and resources. Updated with new content for 2009, our workshops are facilitated by package design and marketing expert, Jim George, and Associate Publisher of Packaging World, Jim Chrzan. The workshop will cover:

• design trends, shopping patterns and consumer preferences
• packaging tactics and sustainable considerations
• managing the creative process effectively
• critiques of existing packages and samples from around the world

Past Attendee List - Sponsor Info................See complete program.

Workshop Price: $425

Register Now!

Space is limited.

About the instructors.

Shelf Impact! Editor Jim George is recognized nationally as a leading journalist on marketing and package design. He's a frequent speaker on the topic of design trends and brand awareness, with over two decades of related experience. Jim Chrzan is Associate Publisher of Packaging World and has over two decades of sales and marketing experience with packaging publications. A knowledgeable, engaging speaker, he brings out the inquisitive nature of his audiences. Together they'll deliver an enjoyable and educational day well worth the price of admission.