Shelf Impact!'s one-day Package Design Workshops have resumed in 2009 with their popular fast-paced, roll-up-your-sleeves interactive format in an intimate setting.

Upcoming workshops will be May 20 in Tarrytown, NY, June 17 in Chicago, IL, and Oct. 21 in Cincinnati, OH.

This year's workshops will focus on understanding consumers' shopping motivations in the current economy and creating value to hook them on your product through packaging. The workshops also will include multiple hands-on, interactive sessions.

Shelf Impact! Editor-in-Chief Jim George and Associate Publisher Jim Chrzan lead this year's workshop discussion, which will contain substantially new information from the 2008 workshop series. They will present the latest information on trends and best practices in package decoration, materials, consumer and store insights, and sustainability. They also will invite audience participation to make the workshop an interactive learning experience. The midday lunch will feature a guest speaker.

Because these workshops include breakout group discussions, seating is limited. Workshop price is $425.

To view the complete program agenda and to register, visit www.shelfimpact.com/pdw.