Innovative designs and trends, actionable insights, and sustainable solutions will take center stage at the 10th annual Proof Presents ... Packaging That Connects conference Sept. 22-24 at the Hyatt Regency Hotel in Chicago, IL. Shelf Impact! is a media partner of the conference.

Speakers from companies including Kraft, Procter & Gamble, Frito-Lay, and Colgate-Palmolive will explore the next generation of key trends and help you connect the dots in your package design through collaboration. Other presenters will provide insight into the do's and don'ts of the sustainability movement.

Among the scheduled speakers: Ed Foley, Packaging Technologist at Kimberly-Clark, will present "Package Technology Scouting—How to Find the Next Greatest Packaging Form Before Your Competition." Leatrice Eiseman, Executive Director of the Pantone Color Institute and Director of the Eiseman Center for Color Information and Training, will give a featured-session presentation on "Colors That Connect: New Insights on Future Forecasts." Rob Walker, author of "Buying In: The Secret Dialogue Between What We Buy and Who We Are," will discuss marketing and the new dialogue between consumers and brands.

Register now or call 888/670-8200, or browse the www.iirusa.com/packaging event brochure for the complete program agenda.