January 10, 2008
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In Germany, Lambertz gains elegance on the store shelf with ebony-colored, rounded-corner tins for its premium Best Selection brand of chocolate biscuits. With a crackle finish, the tins emulate the look of rich leather.
The tins measure 9" wide x 8" long x 3" deep and hold 2 lb of chocolate biscuits in 21 flavor varieties.
Supplied by Crown Specialty Packaging, Crown Holdings Inc., the tins are embossed in gold color with the Lambertz sun-icon logo and the signature of company Founder Henry Lambertz, who established the business in 1688. The containers also are labeled with self-adhesive, offset-printed paper labels produced in Germany.
"The Best Selection brand leverages the fine reputation of the Lambertz name along with our commitment to innovation," says Dr. Hermann Bühlbecker, current Lambertz Owner. "Crown's creativity and technical insight helped us produce a stylish package that reflects those two themes perfectly."