October 10, 2005

Closure crowns distinctive bottle shape

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Laboratorios RTB in Spain got the distinctive package it wanted to launch its Giorgi Fix Out Shampoo with an unusual closure design that works as a “tag team” with the bottle shape to convey the essence of a rocket ship.

The product manufacturer says it achieved the unusual look by selecting a conical push-pull dispensing closure from Crown Zeller and then designing a bottle to complement and highlight the closure.

Giorgi uses HDPE 250-ML bottles and plastic film labels across the product line. The packaging is produced in bright yellow and blue to match the brand’s colors.

Link: Crown Zeller






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