Grupo Ayecue, a manufacturer and marketer of mushrooms in Spain, exports its mushrooms in new flat and stand-up retort pouches.

The company says the pouches enhance the visual “real estate” and maintain product freshness through a longer distribution cycle. A layer of polyester provides thermal resistance and the right surface for the razor-sharp photography and illustrations. Printing is done in gravure in seven colors to reinforce the freshness message.

The seven-layer pouch resists breaking and puncturing and “guarantees that our products reach the market in optimal condition,” explains Yolanda Parra, Marketing Manager.