Shelf Impact!’s one-day Package Design Workshops will return in 2009 with its popular fast-paced, roll-up-your-sleeves interactive format in an intimate setting.
Parents long have expressed frustration with the inconvenience of baby-formula packaging. Abbott Nutrition, Columbus, OH, believes it has addressed those challenges with high-density polyethylene containers for its Similac SimplePac™ formula. The containers include multiple features designed for convenience.
How can you increase product sales 15%? Red Gold Inc., Elwood, IN, did so for salsa by shifting to 16-oz glass jars to reflect the quality of its product. Sales of Red Gold Salsa had been declining when the product was packaged in steel cans.
Let’s Mongo Inc., Moorpark, CA, has launched Tomandote, a line of Hispanic-inspired, ready-to-drink RTD teas by entering what it believes to be an unexplored area of the RTD tea market with an innovative bottle.
